I am loving the latest flat iron from Hot Tools, it is absolutely sensational; from the Crimson Fade color to the titanium alloy. This baby heats up in a matter of seconds, so you can begin styling your hair instantly. I have been using it for over a month now and I keep wondering how I didn’t switch irons sooner? My hair is frizz-free and silky smooth all day long… Not to mention that it remains straight all day long! I really enjoy using this iron and from my experience, it is probably the best one I have owned so far. I love that it changes colors as it reaches its maximum heating point, where you’ll see the digital bar turn red (and it tells you how many degrees it has reached). Very innovative! I would recommend this iron to everyone without any reservations. It’s cute, it’s easy to use and highly effective.